Dr Zemin Chen (Penny)
It's critical to craft your personal intellectual property (IP) strategically and build one that helps advance your career and your life. When done effectively, a strong personal brand leads to new opportunities and connections that can change your life.
That said, building a personal IP isn't easy. While you can jump around and guess at the most effective strategy, the best brand builders are strategic, niched-down, and, most of all, consistent.
In this workshop, Penny will provide you with some practical steps to create your personal IP and approaches to monetise your personal IP via Wechat Channel and Tiktok even if you'd never considered it before:
Date & Time:
14:30-17:00, Friday, 22nd April, 2022
The British Centre, Guangzhou, 22/F, Guangzhou International Finance Centre, No. 5 Zhujiang Xi Road, Tianhe District, Guangzhou
14:30-15:00 Greet & Meet
15:00-16:15 Sharing by Penny & Q & A & Discussion
17:00 Event Ends
The British Centre, Guangzhou
22/F, Guangzhou International Finance Centre, No. 5 Zhujiang Xi Road, Tianhe District, Guangzhou
Guangzhou, Guangdong, China
For additional event or venue information, please send an email to firstname.lastname@example.org