According to a recent survey conducted by global press-release and communications giant PRNewswire, it was revealed that over half of corporate PR experts across APAC see the major challenge of their daily work to be: "How to create different content to influence consumers and how to evaluate such content".
A strategic and well-prepared communications plan is an indispensable way to build brand awareness and reputation. So how should one go about setting up a more effective corporate communications system? This question is now even more important against the background of the CV-19 crisis.
The British Chamber of Commerce Guangdong is delighted to be teaming up with PR Newswire to address these questions in two forthcoming webinar presentations and to enable companies to improve their current communications strategies.
If your business involves any form of communications, these events should not be missed.
Target Audience: PR, Marketing & Communications Professionals
Date & Time:
Session 1: 11th June 14:00-15:00
Session 2: 18th June 14:00-15:00
Free for BritCham GD, BJ, SH, SW Members;
RMB 100/Session for Non-members;
Sign up for two webinars and get RMB 50 off
Session 1：分析时势 - 2020企业战"疫"舆情分析与企业传播建议
Date & Time：11th June 14:00-15:00 Speaker：梁堃
Session 2：传播策划 - 如何抓住不确定性时期的传播机遇——企业传播策划四步法
Date & Time：18th June 14:00-15:00 Speaker：邱锐